• Red Orp on Bike
  • Tanner-and-rt.-hook
  • Orp lighting the way at night
  • Street Cyclist with Orp
  • 091215Black-Orp-comp3
  • 051316-Orp-Stickers
  • Orp Early Sketches Purple 1280x600-1

Orp Smart Horn

Client: Orp Industries

GET AN ORP!

2014

  • IDSA IDEA FINALIST
  • Needfinding
  • Industrial Design
  • Naming
  • Identity
  • Engineering
  • Prototyping
  • Testing
  • Packaging
  • Production

Be More Splatterproof!

Orp was  developed after a spate of fatal right hook vehicle vs. Bicycle accidents hear in Portland Oregon.  It seemed like there had to be a way to make bikes more visible to drivers. It seemed a a loud horn could make this visibility happen.  Also with this digital platform we could design our own sounds and have multiple sounds. We were really excited and started with just a dual tone horn but got a big “meh” from targeted users. When you look at the circuitry it got us thinking, it would be  really easy to add LEDs wyhout adding a whole lot of volume.

Adding the lights  made Orp much more intriguing. You ve got to have a light, right?  With a slew of positive feedback we launched a Kickstarter campaign and  it did fairly well. Our media coverage  during the campaign and after production was amazing. Highlights included the TODAY show, Wired and the Wall Street Journal.

It took a year to get us to production Orps. We went to the factory twice during that year. About a year later we introduced  the REMORP-Orp’s Remote.  All Orps were built Remote Ready.First year sales were amazing there are around 30,000 Orps in the world and  stillm  its growing.

 

 

 

 

Orp-Feature-BeHeard

Be Heard

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Orp-Feature-BeSeen

Be Seen

Hoodie banjo pinterest man braid, direct trade cred godard DIY franzen paleo slow-carb. Farm-to-table direct trade gluten-free fap cardigan knausgaard. Tumblr cronut chambray etsy meh pop-up letterpress roof party, tilde brooklyn. Swag microdosing health goth beard butcher meggings, hashtag readymade sartorial blog truffaut four dollar toast mustache thundercats put a bird on it. Man bun raw denim flexitarian kale chips mixtape austin vinyl bushwick godard, irony salvia.
OrpOrthos

Orp dB Chart Transparent 1280x420

Orp Lines Friendly-Loud Tansparent 800x600

Orp Packaging Ext Trans 1280x800

Orp Packaging Int Trans 1280x800

cropped-POP-better

Be Sold

Here's Orp's beautiful all stainless steel POP!
REal-Orp-in-Package-1280-x800

LED Output
2 lights @ 70 lumens each (boost to 87 lumens), 120º cone
Battery Life
3 hours with lights in Constant-On mode, 11 hours in Slow Strobe
Friendly Sound
76dB
Loud Sound
96dB